Program Advertising

Des Moines Metro Opera produces two full-size, full color programs of the highest quality, printed on premium paper stock. These magazine-style programs are distributed to every audience member free of charge. Filled with fascinating articles and supplementary information about the operas and the composers, as well as artist biographies and interviews, our program books are often displayed in patrons' homes long after the season ends as coffee table or souvenir books.

In 2018, opera guests from 66 Iowa counties, 37 states and 4 countries attended our Summer Festival. Approximately 40-45% of our audiences came from outside the metro area, 66% of our patrons are women, 78% have a Bachelor's Degree or higher, and 59% have an annual income of over $75,000.

To learn more about advertising in our Festival Program Book, please contact Tom Smull, (515) 201-3133 or

2020 Advertising Rate Sheet


2018 Summer Festival Program

2017 Fall Program